We see posters everywhere: on the Internet, on TV every day, in the streets. They are mainly advertising and announcements of different events. What should a good poster look like? First of all, it should be informative. The message should be read instantly – and the task of the designer is to present the idea as clearly as possible. It doesn’t matter how it is done – the main thing is to make people immediately understand what the company or brand wants to tell them.
The design of any product, not only posters, starts with a good idea, as well as with an understanding of the target audience that it will attract. For example, the Resurs Bank used the same color and style for its three most popular credit cards, but added subtle accents. Supreme Card Classic – received a blue accent, the travel card, Supreme Card World, remained in a classic gray scale, and the card, which is intended for women, Supreme Card Women, has a pink accent.
When you come up with an idea, you need to implement it in life. Here modern programs come to the rescue, where we can bring all our creative fantasies to life.
Best Software To Create Inspiring Posters
There are a huge variety of graphic editors with which you can draw a beautiful ad banner. It can be either a static image or a bright animated Flash movie. We recommend paying attention to the following:
- Canva
This is one of the most popular online editors. You can create banners and posters for any purpose, there are templates for popular social media, typography, etc. But you can also make your own canvas of arbitrary sizes. Anyone can handle the creation of the design with the help of the Drug’n’Drop constructor, just drag and drop the necessary blocks and edit all the elements right on the layout.
- Crello
This is also a very popular and simple graphics editor. To understand it, it is enough to spend a few minutes, after which you can create cool banners. Even in the free version, you will have more than 30 thousand templates and more than 140 million stock photos available for you to use in your work.
- EasyBanner
The program for creating advertising banners is suitable for beginners. The software is designed to quickly create both static and animated advertising posters. You just need to choose the appropriate type of banner and configure all the necessary components. It is recommended to start by choosing an image, as well as text. The software tools allow you to quickly customize borders, background, text size, and more. Finished files can be exported in GIF format.
- PicMonkey
This is a user-friendly banner design service. This editor does not require downloading. In the standard version of the program, a number of functions are available to you: adding frames and effects to a picture, cropping a picture, adding text. The paid version, available by subscription, adds much more functionality.
- Piktochart
Infographics are very important elements of any product, with the help of them you can concisely convey the whole essence of your product or service. And Piktochart is one of the best infographic apps out there. With this service, you can create infographics in a few minutes using your photos and text. Moreover, the service even has the ability to create your own presentation.
- Pixlr
Pixlr is another popular service for creating custom banners. There are two versions of the app – Pixlr Advanced and Pixlr Playful. The difference is that Pixlr Advanced is almost a complete analogue of Adobe Photoshop, while available in a browser. It has great functionality and with a sufficient level of skill, you can create a cool design yourself.
- PicsArt
The app is also available in a desktop version. Primarily, PicsArt is focused on social media. There are banner templates for Twitter, Facebook, Pinterest, Instagram Stories, TikTok videos, posts on various social media. In the online editor, you can use free stickers, fonts, pictures from the library, crop videos and apply effects, etc.
Which software to use for creating banners, everyone decides for themselves. But, it is worth noting that the modern variety of editors, as well as their simplicity, allow, if there is time, to create an excellent advertising material that will attract the attention of visitors and encourage action.